Some people think that a photography business is a business based on capital, easily calculated by the total assets owned by the photographer, and expensive when it comes to studio and professional photography equipment. But now that paradigm has shifted, the digital age has carried with it a great change in the development of photography. You now don’t need to own an expensive camera and a studio for developing your film, or even a shop to sell your services.
In general, a photographer is a person that makes a career out of providing photography services. This usually comes in the process of: meeting with the client, photography session, printing, result transactions, and then getting paid for the services provided. But now the scope has widened.
Before starting a photography business, you need to establish a target market segment. Who are your potential consumers? You need to first assess the level of skill you have; because the higher your photography skills, the higher the chance of reaping greater financial rewards.
After establishing your skill level, you can then compile a portfolio. A portfolio is a collection of your personal work. A portfolio may consist of portraits, fashion photographs, photojournalism, still life, and other types of photography that define you as a photographer and your target audience. A portfolio can be printed and compiled into an album, or you can post them up in various social media site on the internet.
Then, start promoting. You can start promoting your services by giving out free photography services or by only being reimbursed for production fees just to get your name out there and to prove yourself. Because once you’ve got fans, mouth to mouth marketing is the most effective and efficient form of promotion.
What are the opportunities available in the business of photography? The following are several opportunities you can pursue in the photography business: Read the rest of this entry »
Question: “What is considered a good photograph?” or “How can I make a good photograph?”
Photography is essentially a form of media for communication and self-expression. Photography has much in common with writing. In writing, we choose words and construct them to form sentences. In photography, we use visual elements (line, shape, patter, color, light, etc.) and then construct them with composition (one-third rule, line, perspective, focus, frame, etc.).
Writing is considered good writing when it is straight to the point and is highly understandable to its readers. Good writing is filled with interesting ideas and meaning, and they have proper grammar making them easy to read and understand.
Similar to good writing, good photography needs a certain subject and clear idea without any disruptive elements. A good photograph also has a well-organized composition of visual elements.
Essentially, a good photograph is a photograph that corresponds with our desired intentions. For example, if we want to create a mysterious and eerie atmosphere, a dark and shady photograph would be more suitable than brightly lit photographs. If we want our photographs to encourage change, like for example to encourage people to care about the environment, then our photographs need to be filled with the message of environment preservation and so on.
In short, there are a few points we need to pay attention to in order to achieve good photographs: Read the rest of this entry »
Light, we all know, is everything in photography. No wonder then that it is so hard to work with a digital camera’s flash. Sure, everyone can get a half decent shot about half of the time by relying on the built-in meter and auto-exposure system, but the results will be disappointing as often as not. As with so many things in life, there is a right way and a wrong way to work with you camera’s flash.
Here are some tips and tricks that will help your flash photography.
Read the rest of this entry »
Many assumes that the shutter count of a camera determines the age of the camera. There’s some truth in that, but it’s not all there is to it. Sure, the more frequently a camera is used, the greater the chance of damage but the figures on the shutter count can’t be used as a reference to the length of the camera’s remaining working life. Maybe you’ve read in several web reviews about the maximum counts of say the 5Dmk II which is 100k shutter counts while the 1D mk IV can reach up to 200k counts. But that’s just a guesstimate of the count and not the definitive value. Here are some things you should consider that can affect the performance of your camera: Read the rest of this entry »
Sensors allow DSLR cameras to capture light and produce the digital image. It is, in short, the heart of a DSLR camera. Because they are charged, they have a strong tendency to attract dust particles. Properly keeping the lens cap on when the camera is not in use would usually be enough to protect the sensor from dirt. Of course situations may still arise that can dirty up the sensor and this would necessitate opening the camera and cleaning the component.
These notes on cleaning your digital camera are for your reference only. If you choose to clean your own digital camera, you do it at your own risk. Much is written about how to clean your camera’s sensors and everyone has their own opinion and methods that work best for them. The information I am supplying reflect the way I work in which you can use to do further research to make your own sensor cleaning decisions. Read the rest of this entry »